In 1967 Jimi Hendrix posed as jolly Old Saint Nick for the Record Mirror newspaper to promote his then newest album, Axis: Bold as Love. The cover date of that issue was December 23, 1967 and the video below was shot on December 22nd, at one of the last truly “underground” events of the 60s held in London, the all-night “Christmas on Earth Continued” festival, which Hendrix headlined and also featured The Who, Traffic, Pink Floyd (Syd Barrett’s last gig with the group), Eric Burdon and the New Animals, The Move and Soft Machine.
 

 
Two years later, in December of 1969, Hendrix, bassist Billy Cox and drummer Buddy Miles, The Band of Gypsys, were rehearsing at Baggy Studios in New York prior to their New Year’s concerts at the Fillmore East, where they recorded this Christmas medley of “Little Drummer Boy/Silent Night/Auld Lang Syne.”