Punk rock trading cards from 1977


Jonathan Richman

In 1977 a Dutch company called Monty put out a set of trading cards under the name “Punk: The New Wave.” Included in the set were punk-era stalwarts like the Dictators, Blondie, Elvis Costello, the Jam, the Sex Pistols, the Clash, and the New York Dolls; Dutch acts like Gruppo Sportivo and Normaal; and a handful of acts who clearly didn’t belong in any set of punk rock cards, like Dwight Twilley and KISS.

In a package you’d get six cards and a bright pink strip of gum. The packaging looked like this:

Unfortunately, there’s no place on the Internet (until now!) where a large number of these cards can be seen, so it was necessary to grab (almost invariably rather small) images from a few dozen individual auction pages. The quality of the images leaves something to be desired, so someone out there who might own this set–upload some better scans, please!


Blondie


The Clash


Johnny Rotten


Heartbreaker


The Dictators


New York Dolls


Elvis Costello


The Jam


Heartbreaker


Johnny Rotten


Blondie


Lou Reed


The Sex Pistols


The Stranglers


Blondie


Mink DeVille


Heartbreaker


Johnny Rotten


The Jam


Elvis Costello


Johnny Rotten


The Dictators


Gruppo Sportivo


Normaal


Heartbreaker