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The psychedelic beauty of The Beatles’ ‘Yellow Submarine’ trading cards

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I had four #3s, two #64s and a shitload of odds and evens in between but not enough to have a full house or anywhere near a complete run of Beatles’ Yellow Submarine trading cards. My brother was the real collector. I was just accessorizing. He was dedicated. I was too young. He almost had a whole set but was missing a #8, a #14 and two others which I now forget. No one else seemed to have these either which made the fun of collecting such fabulous, brightly colored cards seem ultimately pointless, like reading a murder mystery with the final chapter missing. My brother didn’t care whodunnit?—he just wanted to have something our father thought was “bad.” According to him, the Beatles were drug-addled, long-haired beatnik communists—he’d even heard they sang about wanting to be back in the U.S.S.R.

The Fab Four were not the kind of “heroes” the old man wanted us to admire. That kind of respect was meant for the likes of Don Bosco or Jean-Baptiste Vianney. I couldn’t see why we couldn’t have both? My brother never did get the full set. A year or two later, the old man, in one of his rages, ripped every one of these cards into itsy-bitsy pieces—just to let us know exactly what he thought about our “rock ‘n’ roll.” By then, it was Glam Rock and Heavy Metal. The Beatles were oldhat.

In 1968, Anglo released 66 Yellow Submarine trading cards. They were sold in a variety of four different packs—one for each of The Beatles. Today one of these cards can fetch a minimum of five bucks right up to a max. of around $250. A whole set won’t give you much change from $2,500 (£1,800). So, our old man was really ripping up the family inheritance all those years ago. And though he feared the influence of the free-living Beatles he had no clue what threat lurked in our predilection for Black Sabbath and Dennis Wheatley novels.

I never saw the film until a decade later when it cropped up on TV one long summer evening. It seemed overly arch. A film to be appreciated by an older in-the-know audience rather than little kids looking for a psychedelic sugar rush. Though I’ve tried to gather the whole 66 cards together, there are a still few missing—mainly the early numbers like #6, #8, #10 and #12. Thereafter, they just run in order to the end.
 
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Via ebay, Amazon and Hiveminer.
 

Posted by Paul Gallagher
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