According to this ad, women have no clue when they’re confronted with true love and who they should take their tops off for. None. But never fear, Japanese lingerie manufacturer Ravijou has it all worked out for us clueless ladies: A bra with a front clasp that only unhooks when “true love” is detected. Yep! You heard me.

The bra comprises of a sensor which monitors your heart rate and other vitals, the data is constantly transmitted via Bluetooth to a mobile phone which processes the data using a special app and measures the heart rate elevation using special algorithms and preset data and it is only when your heart has truly found that special someone would it beat in a way that the app would recognize and wirelessly unhook the bra.

Ladies can relax as not any changes in heart rates will unhook the bra as the experts at Ravijour say it is only when a woman falls in true love does she get excited enough for the Adrenal Medulla to secrete Catecholamine which affects the autonomic nerve and increases the heart rate which is detected by the sensor and processed by the specially developed iOS app.

Thanks for sorting this out for me, Ravijou! I would have never known who’s truly worthy of my boobage without you!

If this wasn’t from Japan, you wouldn’t believe it was real, but because it is from Japan, I think it’s safe to assume this is a real product.
 

 
Via Geekologie