I can’t even believe I’m typing these words, but here goes: For a mere $79.99 you, yes YOU, can now take better shots of your own ass from any angle (without dropping your camera) with the help of the BelfieStick. Apparently this is a very real problem in the 21st century and the fine folks at ON.com have come up this inventive solution.

With our bendable stick, you can position your back side without the need of a mirror and shoot the exact angle you are looking for. Bend in ways you never thought possible with our patent-pending design!

 
“Our users are our biggest indicator of selfie trends being that it’s the type of photo they post most often,” Kevin Deegan, the chief technology office of ON.com, told Business Insider. “We’ve noticed a huge spike in users taking butt selfies in recent months, so the natural next step was for us to develop a device to assist our users in taking one.”

The worst part about of all of this is when I went to the BelfieStick site... they were SOLD OUT! Color me shocked that there’s an insane demand for BelfieSticks. But there is. Sad, right?

Here are a few testimonials:

 
I’m really, really hoping this just some Internet hoax. If not, we—as a human race—have officially lost our goddamned marbles.

via Geekologie