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A Glossary of Television Terms, from 1964

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This is rather delightful: “A Glossary of Television Terms” illustrated by John Alcorn, under the art direction of Lou Dorfsman, as an advertisement for CBS Television, published in the New York Times February 10th 1964. The ad amusingly explains such terms as:

Juic’er. Any television electrician who is especially trained and equipped to work with heavy power lines.

And,

Lock’jaw. (a) A performer who delivers lines without expression (b) A vocalist who lacks inspiration.

As well as,

Drop. Scenery which is suspended from metal frame-work or grid near the studio roof and is not framed.

Originally posted by somuchpileup and a larger version can be found here on thecuriousbrain.
 
With thanks to Maria Salavessa Hormigo Guimil
 

Posted by Paul Gallagher
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02.23.2012
04:31 pm
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