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Charming and baffling Italian musician trading cards, 1968
02.06.2017
02:10 pm
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Charming and baffling Italian musician trading cards, 1968


Mister Anima
 
The Panini company was founded in Modena, Italy, in 1961 by two brothers, Benito and Giuseppe Panini, who had a knack for selling cute collectibles directed at the children’s market. Panini was essentially the Italian version of Topps, which dominated the market for baseball cards for the entire postwar era.

Panini mostly did sports stickers and cards but in 1968 they decided to put out a large set of cards dedicated to “Cantanti,” which is to say, the singers. The set numbered well over 200, and many of the acts were U.S. and U.K. acts who had been dominating the international charts for years: the Beatles, the Stones, James Brown, the Supremes, Aretha Franklin, and so on.

But we’ve seen ephemera from the days of yore with those kinds of people before.

What grabbed my attention, however, were the large number of Italian acts, working away in the “beat” genre, that I’d never heard of before and whose pictures struck me as quite comical and charming. My guess would be that many of these acts are not much more remembered in Italy than they are here, although surely a few were standouts. (One of them, it should be said, I did recognize, that being Adriano Celentano, whose marvelous parody of U.S. rock singing styles, “Prisencolinensinainciusol,” has been featured on DM before.)

Regardless of the often English-sounding names (“The Patrick Samson Set,” “The Rokes”), all of these acts did exist and were Italian, with back catalog lovingly corroborated by Discogs. The two exceptions are “Barbara e Dick,” who were from Argentina, and “Dino, Daisy, and Billy,” which featured the sons of Dean Martin and Desi Arnaz, and were obviously from the U.S.

Can anyone out there translate “I Dik Dik”?
 

I Pooh
 

Barbara e Dick
 

I Ragazzi Della Via Gluck
 

Barbara Ferigo
 

I Giganti
 

I Colours
 

Gino Paoli
 

The Patrick Samson Set
 

Adriano Celentano
 

I Balordi
 

I Dik Dik
 

Dino, Daisy, and Billy
 

The Rokes
 

Quelli
 

I Profeti
 
via Voices of East Anglia
 

Previously on Dangerous Minds:
Adriano Celentano’s viral video ‘Prisencolinensinainciusol’ with English subtitles

Posted by Martin Schneider
|
02.06.2017
02:10 pm
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