Simply one of the best television advertisements of all time. The way this taps into the tenor of the historical moment is very, very clever. Directed by Dean Blumberg.
From Time magazine’s blog:
It must be lonely at Robert Mugabe’s during the holidays. That’s the premise of a new ad from South Africa–based fast-food chain Nando’s, which has scored a viral hit by depicting Zimbabwe’s president (or rather, a lookalike) all alone at a festive dinner table once crowded with his fellow dictators. Luckily, memories of sunnier days past — making sand angels with Saddam Hussein, karaoke with Chairman Mao, hitting the swings with P.W. Botha — keep Mugabe’s spirits up. (So does, presumably, the promise of a delicious Nando’s 6-Pack Meal, which includes 1 ½ flame-grilled chickens, two large portions of fries, a pile of bread and some Liqui-Fruit for the equivalent of about $20.50.)