There are certain things you don’t know you’re missing in life until you’re exposed to them, right? EXP TV just might be one of those things. It’s got an aesthetic that hovers around the same territory as Everything is Terrible! and Vic Berger, it even reminds me of Mike Kelley’s stuff, but that’s only going to get you in the ballpark. Which is good enough, but you just have to click on the link and see for yourself. It’s a barrage of strange imagery and is really quite an inspired—not to say elaborate and work intensive—art project. And just in time for a pandemic. Bored with Netflix? Have enough Amazon Prime? Maxed out on HBO Max? You need to tune in, turn on and drop your jaw to the floor at what’s screening on EXP TV.
EXP TV the brainchild of Tom Fitzgerald, Marcus Herring, Taylor C. Rowley. I asked them a few questions via email.
What is EXP TV? What should someone expect to see when they get there?
EXP TV is a live TV channel broadcasting an endless stream of obscure media and video ephemera from our site at exptv.org. We stream 24/7.
The daytime programming is called “Video Breaks”—a video collage series featuring wild, rare, unpredictable, and ever-changing archival clips touching on every subject imaginable. Similar to how golden era MTV played music videos all day, daytime EXP TV streams non-stop, deep cut video clips filtered through our own distinct POV.
What treasures would reward the loyal Video Breaks viewer? Ventriloquist dummy sales demos, Filipino Pinocchios, LSD trip-induced talking hot dogs, Liberace’s recipe tips, French synth punk, primal scream therapy seminars, Deadhead parking lots, empty parking lots, Israeli sci-fi, scary animatronics, teenage girls’ homemade art films, Belgian hard techno dance instructions, Czech children’s films about UFOs, even Danzig reading from his book collection. And that’s all in just one hour!
We’ve been collecting obscure media for decades, but we’ve sorted through it all and cherry-picked the funny, the bizarre, the relevant, the irrelevant, the visually stunning, the interesting, the infamous, the good, the bad and the fugly. We’ve done all that so the viewers don’t have to. They get to kick back and experience the sweet spot without having to dig for rare stuff themselves or sit through an entire movie waiting for the cool part.
Our Nite Owl programming block features specialty themed video mixes and deep dives on everything under the sun: Bigfoot, underground 80s culture, Italo disco, cults, Halloween hijinks, pre-revolutionary Iranian pop culture, midnight movies, ‘ye ye’ promo films, Soviet sci-fi, reggae rarities, psychedelic animation and local news calamities. On any given night you could watch something like our Incredibly Strange Metal show followed by a conceptual video essay like Pixel Power—our exploration of early CGI art.
Aside from our unique tone and deep crate of video materials, one thing that really sets us apart in 2020 is our format. We are *not* on demand, we are *not* interactive—just like old TV! You can tune in anytime and something cool will be on.
That’s EXP TV in a nutshell. It’s funny, it’s art, it’s music, it’s infotainment, it’s free and it’s 24/7.
It’s 24/7?
Yes.
What does EXP stand for?
EXP stands for…experimental, expanded, experiential, expert, exploration, expressive, expounded, exposed, explained, expeditionary, unexpected, exponents, expatriot, expedited, expectorant, exposure, expelled, expendable, expensive, express, exploded, expired…EXP TV!
We have a little bumper on our Instagram @exp.tv that illustrates this
How much material did you have in the can, ready to go at launch?
We had been quietly working on the channel for over a year so we had quite a bit of material. When the pandemic hit, we decided to launch early as a beta so people could have an alternative to the big streaming channels - something totally different.
In this modern world of all these different streaming platforms, it feels like you spend more time deciding what to watch than you do actually watching something. We wanted to make something you could just turn on and leave on for hours—days even—and you’d be guaranteed to catch something interesting. We basically just made the channel we wanted to watch.
Right now, we have about 60 hours in rotation and we are regularly adding new material—new Video Breaks, new episodes of our ongoing series, and hatching entirely new concepts for shows. Stay tuned for Kung Fu Wizards coming soon!
More after the jump…