RidingEasy Records is the label behind the legendary—and ever growing, there’s a brand new one out—Brown Acid compilations of heavy psych and proto-metal. You have to hand it to them, they really know how to find obscure records and have performed some exemplary subcultural archaeology in the 70s hard rock department. Where do they keep finding these gems you wonder?

In the case of Indianapolis quintet Ice, RidingEasy head honcho Daniel Hall happened to be in a nightclub when the DJ played a test 45 they’d made—it wasn’t even issued properly, or under their own name, that’s how rare it was. Soon Hall was in touch with the band about using the song on Brown Acid: The Ninth Trip, when it was revealed that they’d recorded a never completed full album’s worth of original material in 1970. It just had to be mixed, but the group parted ways soon after the tracks were laid down and the 2” master tapes had been sheveled and long forgotten before Hall reached out to them.

Half a century later, The Ice Age, their ten-song album of 70s FM radio-ready rock will finally see light of day. The hard-driving midwesterners sound like Grand Funk Railroad meets The Guess Who with a definite influence from the Move. Imagine recording an album in 1970 that doesn’t get released 2020? Talk about a bomb with a very long fuse.

The Ice Age will be available on LP, CD and download on July 10th, 2020 via RidingEasy Records.